Great Ads You Might Have Forgotten About!: Dime bar… Armadillos!!!

13 Jun

Having spent the middle part of last week in Bergen on a lovely business trip, I’ve been reflecting on the best bits about foreign travel recently.

I’m not too proud to say that one of my favourite parts of any foreign holiday is holing myself up in the hotel (preferably on the first night!) and watching some local telly with a big bag of sweets exclusive to the country of my holiday. This “passion” has helped me build up an impressive knowledge of confectionary from around the world. Why, it would be my specialist subject on Mastermind!

Perhaps the best region for sweets and chocolate (outside the mighty UK, of course!) is Scandinavia; birthplace of the incredible Dime bar. Or Daim bar, if you’re from outside the UK.

Ah, I bet you didn’t know that Dime was Scandinavian, and it’s probably as a result of these none-more-British adverts for the chocolate fave starring Harry Enfield.

I wonder how many of you will be quoting this advert all day tomorrow? And I wonder how many of you will now be craving a Dime bar?


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